When starting out on my Cutis Aesthetics and beauty adventure I felt it was a natural progression from my decades of hair and beauty experience. And how far I have come. One of my closest friends said to me at the beginning of my Cutis journey, always remember your “why”? Because she’s a marketing consultant I was a little sceptical at first as to what she really meant but as I began my research journey and discovered the amazing products and devices I now work with I understand. It’s easy as a smaller business to feel that this isn’t relevant but I’ve learned from years of client referral and testimonials that your “why”? shines through however small your business.
To quote Maya Angelou “I've learned that people will forget what you said, people will forget what you did, but people will never forget how you made them feel.
In order to embed the passion I feel for aesthetics and premium treatments and products it needs to come from within, from me, from the person behind the brand. If it drives me and it’s the best then my clients will feel and know that. My authentic passion, is I hope, very evident in not only my choice of medical grade HIFU device but in the highly skilled application of the treatment and my supplementary products and treatments such as Totally Derma and new LED light therapy.
As well as travelling to Monaco and interviewing the main distributor for UltraWon I spent many hours evaluating and research the standards of each machine, the quality of output, machine durability and grading of treatment. Making sure I selected the Rolls Royce of a HIFU machine. This passion also lead to me sending samples of Totally Derma to laboratories, interviewing the founder and extensive product testing before becoming a supplier. It’s this passion and drive that is the “why”, why I do it, love and hopefully you will too.